IT, Cloud & Software
Google Business Profile & Local Search
Claim, verify and optimise your Google presence so you appear in the map pack when people nearby search for what you sell.
Overview
For any business with a location or a service area, the map pack sits above the organic results. Winning a place in it is a different discipline from ranking a web page, and it is frequently the cheaper win.
We claim and verify the profile, fill every field Google uses as a ranking signal, build the review process, and keep the listing active.
What is included
- Profile claim, verification and ownership transfer to you
- Category, service area and attribute selection
- Full service and product listings with descriptions
- Photo and video optimisation
- Review generation process and response templates
- Google Posts and offer scheduling
- Questions and answers seeding and monitoring
- Citation building and NAP consistency across directories
- Local landing pages for each city you serve
- Map pack ranking tracking and monthly reporting
How we run it
- 01
Scope
Audit the current listing, competitors in the pack, and the search terms worth targeting locally.
- 02
Build
Claim, verify and complete the profile; fix citations; publish local landing pages.
- 03
Launch
Turn on the review process and posting schedule.
- 04
Measure
Track map pack positions, calls, direction requests and profile actions.
Questions
Before you enquire
- We already have a listing. Is this still worth it?
- Usually yes. Most listings are claimed and then abandoned with half the fields blank, which is exactly the gap competitors use to outrank them.
- How do reviews affect ranking?
- Review volume, recency and response rate are all signals. A steady trickle of recent reviews outperforms a burst followed by silence.
- Can you help if we serve customers rather than host them?
- Yes. Service-area businesses can rank without a public address, and we configure the profile accordingly.
Often bought together
Next step
Need google business profile & local search?
Tell us what you are trying to achieve and by when. We will come back with scope, price and an honest view on fit.
