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The Mandate practice

Mandate: Political & Public Affairs

Win the argument before you ask for the vote.

Overview

Mandate is our political and public affairs practice. It works for candidates, parties, campaign organisations, government offices and the institutions that have to explain themselves to a public that is not obliged to listen.

Campaigns are usually lost on fundamentals rather than tactics: no defensible message, no reliable count of who is actually persuadable, no discipline when the pressure comes. We work on the fundamentals first, then run the machine that delivers them.

We hold a firm line on how the work is done. Mandate runs on verifiable claims, disclosed sponsorship and lawful campaigning. We do not run disinformation, fake grassroots operations, bot networks or voter suppression of any kind, for any fee. That constraint is the product: a campaign built this way survives scrutiny, and scrutiny always comes.

Capabilities

Campaign strategy and management
Path to victory, targeting, budget, calendar and the campaign structure to execute it.
Message and communications
Positioning, message testing, speeches, rapid response and surrogate discipline.
Research and polling
Opinion research, focus groups, public-record vulnerability studies and tracking.
Digital campaigning
Paid and organic digital, disclosed advertising, supporter growth and online rapid response.
Field operations and mobilisation
Canvassing, ward organisation, volunteer management and get-out-the-vote.
Candidate development
Debate preparation, media training, stump craft and performance coaching.
Public affairs and government relations
Stakeholder engagement, regulatory advocacy, coalition building and transparent lobbying.
Integrity, compliance and crisis
Spending compliance, disclosure, opposition attack readiness and crisis response.

Service catalogue

Everything this practice delivers.

Nine divisions, engaged individually or as a full-service programme.

01

Campaign Strategy & Management

  • Path-to-Victory Analysis
  • Voter Targeting & Segmentation
  • Campaign Plan Development
  • Budget Design & Allocation
  • Campaign Structure & Staffing
  • Campaign Calendar & Milestones
  • Coalition & Endorsement Strategy
  • Campaign Management & Oversight
02

Message & Political Communications

  • Core Message Development
  • Message Testing & Refinement
  • Speechwriting & Stump Speeches
  • Manifesto & Policy Communication
  • Rapid Response & Counter-Messaging
  • Surrogate & Spokesperson Discipline
  • Press Office Setup & Management
  • Editorial & Op-Ed Placement
03

Research, Polling & Analytics

  • Opinion Polling & Survey Design
  • Focus Group Facilitation
  • Constituency & Demographic Analysis
  • Public-Record Vulnerability Research
  • Competitor Position Analysis
  • Message Testing Research
  • Tracking Polls & Trend Monitoring
  • Election Data Modelling
04

Digital Campaigning

  • Digital Campaign Strategy
  • Disclosed Political Advertising
  • Social Media Campaign Management
  • Supporter List Growth
  • Email & SMS Campaigning
  • Online Rapid Response
  • Digital Fundraising Support
  • Platform Compliance & Ad Transparency
05

Field Operations & Voter Mobilisation

  • Field Plan Development
  • Ward & Polling-Unit Organisation
  • Door-to-Door Canvassing Programmes
  • Volunteer Recruitment & Training
  • Phone & SMS Voter Contact
  • Voter Education & Registration Drives
  • Get-Out-The-Vote Operations
  • Election Day Logistics & Agent Deployment
06

Candidate Development & Performance

  • Candidate Positioning & Narrative
  • Debate Preparation & Mock Debates
  • Media Training & Hostile Interview Practice
  • Stump Speech & Delivery Coaching
  • Town Hall & Community Engagement Craft
  • Body Language & Presentation Support
  • Candidate Briefing Books
  • Spouse & Family Media Preparation
07

Public Affairs & Government Relations

  • Stakeholder Mapping & Engagement
  • Regulatory & Policy Advocacy
  • Legislative Monitoring & Briefings
  • Position Papers & Policy Submissions
  • Coalition & Alliance Building
  • Community & Constituency Relations
  • Transparent Lobbying Support
  • Public Consultation Management
08

Government & Institutional Communications

  • Government Office Communications Setup
  • Public Information Campaigns
  • Constituency Reporting & Scorecards
  • Project Commissioning Communications
  • Executive & Ministerial Speechwriting
  • Press Conference Management
  • Citizen Engagement Programmes
  • Transition & First-100-Days Planning
09

Integrity, Compliance & Crisis

  • Campaign Finance & Spending Compliance
  • Advertising Disclosure & Attribution
  • Electoral Law & Regulatory Guidance
  • Attack Readiness & Response Planning
  • Scandal & Crisis Communication
  • Misinformation Monitoring & Correction
  • Candidate Vulnerability Audit
  • Post-Election Review & Reporting

Next step

Talk to the Mandate: Political & Public Affairs practice.

Send us the short version. We will come back with what we would need to know, an outline of the first engagement, and an honest view on fit.